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Contact rates increase by 38% when reps are using a local phone number. Additionally, op- erating with local numbers creates a virtual presence in any market. Of course, owning great amounts of local numbers your reps can call through is ex- pensive. One way around this is to let some- one else carry the bill. InsideSales.com owns local numbers from all across the country.
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owner: lukeavedon - (no access) - ebook-life-of-a-top-performing-sales-rep.pdf, p10

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