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1. INTRODUCTION n?
How are total, average, and marginal costs distinguished, and how is each related to the firm’s profit?
What roles do marginal quantities (selling prices and costs) play in optimization?
<span>This reading is organized as follows: Section 2 discusses the types of profit measures, including what they have in common, how they differ, and their uses and definitions. Section 3 covers the revenue and cost inputs of the profit equation and the related topics of breakeven analysis, shutdown point of operation, market entry and exit, cost structures, and scale effects. In addition, the economic outcomes related to a firm’s optimal supply behavior over the short run and long run are presented in this section. A summary and practice problems conclude the reading.
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