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2. OBJECTIVES OF THE FIRMfit from different perspectives. The starting point for anyone who is doing profit analysis is to have a solid grasp of how various forms of profit are defined and how to interpret the profit based on these different definitions.
<span>By defining profit in general terms as the difference between total revenue and total costs, profit maximization involves the following expression:
Equation (1)
Π = TR – TC
where Π is profit, TR is total revenue, and TC is total costs. TC can be defined as accounting costs or economic costs, depending on the objectives and requirements of the Summary
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