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#6-principles #69-ways-to-influence #commitment-and-consistency

So our brains are hardwired to hold to commitments, and to remain consistent to our previous actions.
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se once we have begun. When we are on a course, we start to logically explain it with all sorts of clever arguments, which we then begin to believe ourselves. This cements us on that given track, and makes it hard to change course. <span>So our brains are hardwired to hold to commitments, and to remain consistent to our previous actions. This is many times more powerful when we have shown our actions to other people, or somehow publically committed to it. This is because it’s evolutionarily most important to use that we

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owner: El_Misterio - (no access) - 69 ways to influence.pdf, p17


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