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#6-principles #69-ways-to-influence #scarcity
When you start using numbers, saying there is only this much tie or this many days, or this many of it left. Then it gets really powerful.
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of scarcity. You can always s find a genuine reason. And it’s best to give a true ‘because’ as well. For example, you might say they do not have much time because you are not sure how much longer this opportunity will be open for. <span>It is vague, but even this will have an unconscious impact on their decision-making process. When you start using numbers, saying there is only this much tie or this many days, or this many of it left. Then it gets really powerful. ​The reason it works so strongly to write the number of spaces open on a course, on the sales page, and then count them down as people sign up. The reason this works so well

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owner: El_Misterio - (no access) - 69 ways to influence.pdf, p18


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