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In the past, the investment community had great difficulty making meaningful comparisons on the basis of accurate investment performance data.
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In the past, the investment community had great difficulty making meaningful comparisons on the basis of accurate investment performance data. Several performance measurement practices hindered the comparability of performance returns from one firm to another, while others called into question the accuracy and credibility of p

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Reading 4  Introduction to the Global Investment Performance Standards (GIPS®)
I. WHY WERE THE GIPS STANDARDS CREATED? Institutions and individuals are constantly scrutinizing past investment performance returns in search of the best manager to achieve their investment objectives. <span>In the past, the investment community had great difficulty making meaningful comparisons on the basis of accurate investment performance data. Several performance measurement practices hindered the comparability of performance returns from one firm to another, while others called into question the accuracy and credibility of performance reporting overall. Misleading practices included: Representative Accounts: Selecting a top-performing portfolio to represent the firm’s overall investment results for a specific manda


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