High Probability Selling is a totally different approach. Traditional selling does try to get the prospect to do something, whether he wants to or not. Our object is to determine whether you and the prospect have a mutually beneficial basis for doing business, and if not, to go your separate ways. If there isn't mutual agreement and mutual commitment at any point in the discussion, the process stops. We continuously give the prospect every opportunity to disqualify himself, early and often, from beginning to end. As a result, if you and the prospect get through the three phases of the process, there's a very high level of assurance that both of you will get the result that you each want.
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