In general, the most critical differences between equity and non-equity crowdfunding will arise due to the amplification of information asymmetries. Whereas the asymmetry problem currently concerns the feasibility of and the creator’s ability to deliver the product, in the equity setting the asymmetry problem includes the above as well as the creator’s ability to generate equity value by building a company rather than just delivering a product. In the absence of strict governance, reporting, accounting, and other requirements common in publicly traded securities markets, crowdfunders are subject to an unusually high degree of risk.