Crowdfunding platforms are predominantly for-profit businesses. Most employ a revenue model based on a transaction fee for successful projects, typically 4-5% of the total funding amount. As such, their objective is to maximize the number and size of successful projects. This requires attracting a large community of funders and creators as well as designing the market to attract high-quality projects, reduce fraud, and facilitate efficient matching between ideas and capital (e.g., by increasing the degree of disclosure by the entrepreneurs and allowing for effective search on the side of the funders)