LAW 34: BE ROYAL IN YOUR OWN FASHION: ACT LIKE A KING TO BE TREATED LIKE ONE

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REVERSAL

The idea behind the assumption of regal confidence is to set your selfapart from other people, but if you take this too far it will be your undoing. Never make the mistake of thinking that you elevate yourself by humiliating people. Also, it is never a good idea to loom too high above the crowd—you make an easy target. And there are times when an aristocratic pose is eminently dangerous.

Charles I, king of England during the 1640s, faced a profound public disenchantment with the institution of monarchy. Revolts erupted throughout the country, led by Oliver Cromwell. Had Charles reacted to the times with insight, supporting reforms and making a show of sacrificing some of his power, history might have been different. Instead he reverted to an even more regal pose, seeming outraged by the assault on his power and on the divine institution of monarchy. His stiff kingliness offended people and spurred on their revolts. And eventually Charles lost his head, literally.

Understand: You are radiating confidence, not arrogance or disdain.

Finally, it is true that you can sometimes find some power through affecting a kind of earthy vulgarity, which will prove amusing by its extremeness. But to the extent that you win this game by going beyond the limits, separating yourself from other people by appearing even more vulgar than they are, the game is dangerous: There will always be people more vulgar than you, and you will easily be replaced the following season by someone younger and worse.



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