• (Yusuf Ali): These are they who have bartered Guidance for error: But their traffic is profitless, and they have lost true direction,
• (Marmaduke Pickthall): These are they who purchase error at the price of guidance, so their commerce doth not prosper, neither are they guided.

• (Yusuf Ali): These are they who have bartered Guidance for error: But their traffic is profitless, and they have lost true direction,
• (Marmaduke Pickthall): These are they who purchase error at the price of guidance, so their commerce doth not prosper, neither are they guided.

أُو۟لَٰٓئِكَ ٱلَّذِينَ ٱشْتَرَوُا۟ ٱلضَّلَٰلَةَ بِٱلْهُدَىٰ فَمَا رَبِحَت تِّجَٰرَتُهُمْ وَمَا كَانُوا۟ مُهْتَدِينَ

Olaika allatheena ishtarawoo alddalalata bialhuda fama rabihat tijaratuhum wama kanoo muhtadeenaa